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Sales is a battle! While there (hopefully) isn’t any real bullets flying, the stress and exhaustion can make it feel like there is at times. To stay in the fight and avoid defeat in these situations you need preparation and planning. This is where Greg’s new book Sales Armageddon comes in. Here is a sneak peek of a couple of chapters in this entertaining and educational book.
- [0:00] Introduction
- [0:22] I have a great gift idea for all sales professionals—Greg’s newest book called Sales Armageddon.
- [1:00] This book has a bunch of interesting characters that are based on real people.
- [2:24] Greg and I unwrap a couple of chapters in this book. First of all, the chapter entitled “Aggressively waiting for the phone to ring.”
- [6:47] The subtitle of this book is: Prepare and practices sales differently, or perish!
- [7:30] Greg shares some traps that can be keeping some sales professionals in a slump.
- [10:10] I put Greg on the spot with something not in his book: How do sales professionals distinguish themselves when they first contact their prospects?
- [15:38] Some of the added features in Sales Armageddon.
- [16:02] Another chapter we discuss is “The Know-It-All.”
- [21:21] Every chapter of this book stands alone, and you can learn something that will help you learn new sales skills.
- [22:24] There is great value in getting a coach outside of your organization.
- [22:51] Greg has some great keynote addresses that he provides for sales and leadership professionals.
I also have a new book out for ministry leaders called Amen Indeed.
Craig T. Owens 